About SmartNumber Phone Words
Australian studies prove most people can't remember a phone number after seeing or hearing an advertisement.
However people do remember a word like TelcoWorx's 1800 TELCOWORX.
Associating a memorable 1300 or 1800 Phone Word with your company, products or advertising slogan will ensure a high level of recall by viewers long after they saw or heard your ad.
Maintain consistency in your branding by having a 1300 or 1800 Phone Word that matches your company logo, product brand, and advertising slogan, even your domain name.
It is common knowledge 1300 or 1800 Phone Words can increase business sales darmatically.
Combine a 1300 or 1800 Phone Word with your traditional marketing to massively increase the effectiveness of your advertising.
Here at TelcoWorx, we can also give you hassle free set-up and connection of your ACMA 1300 or 1800 Phone Word, saving you time and money.
How does someone dial a phoneword if they don't have alphabetical characters on their telephone keypad?
If you don't have alphabetical characters on your keypad, all you have to do is dial the primary telephone number. This should appear along with the phoneword in advertising material. This primary number comes from the Australian and International Standard, as illustrated in the figure below.
Source ACMA Phonewords fact sheet
What is 'overdialling' and why can it be a problem?
'Overdialling' refers to the situation where a person dials a phoneword that is longer than the standard length of the number underlying it. For example, if '1300 COMPUTER' is promoted as a phoneword, this has a 10-digit underlying primary number (in this case 1300 266 788), and overdialling will occur when the entire phoneword is called (1300 266 788 37).
When such a call is made from a GSM mobile phone, excess digits are ignored and the caller will be connected to the correct destination. At least three extra digits can be dialled for ‘1300’ and ‘1800’ numbers, and one extra digit for ‘13’ numbers.
For calls made from fixed line telephones, the call connects after the tenth digit for '1300' and '1800' numbers, and after the sixth digit for ‘13’ numbers. This means that the call may be answered before the caller finishes dialling the phone word, which could be confusing for the person making the call.
Consumers may also experience difficulties when dialling overdial numbers from, for example, PABX machines or ISDN connections.
Source ACMA Phonewords fact sheet
Networks that permit Overdial
Not all networks permit or allow Overdial. Telcoworx can not accept responsibility for Overdial issues. Please check with your landline or mobile carrier if Overdial is permitted or allowed before considering a PhoneWord with more than 6 digits. To make a complaint about Overdial restrictions, please contact ACMA at http://www.acma.gov.au
About Leasing A 1300 or 1800 Phone Word
You need only consider leasing a 1300 or 1800 Phone Word if the number has already been purchased by another company willing to the lease the number.
However, while most 1300 or 1800 Phone Words cost around $500, some unscrupulous "Phone Word" companies are charging much more a month to lease.
And once you've leased a number you lose control if the "Phone Word" company goes broke.
That means you will have perpetual uncertainty as you build your brand name around for your leased Phone Word.
Imagine if after leasing for a few years with a "Phone Word" company, they decided to ramp up their lease fees and hand your Phone Word to your competitor prepared to pay higher lease fees?
BEFORE YOU LEASE A 1300 or 1800 Phone Word CHECK with the Federal Government website first.
Failure to do so may alert some unscrupulous 1300 and 1800 "Phone Word" companies to lock your business into exorbitant lease charges!
You can purchase your 1300 or 1800 Phone Word outright direct from the Federal Government website at www.smartnumbers.com.au
How To Buy A 1300 or 1800 Phone Word Direct
You can search the entire Federal Government 1-300/1-800 numbers data base at www.smartnumbers.com.au
To participate in the next Federal Goverment 1300 and 1800 Phone Word auction, please call the Australian Communication and Media Authority Hotline on 1300 793 919.
Once you have purchased your 1300 and 1800 Phone Word, nominate Dow Telecom as the preferred carrier.
Setup Your 1300 or 1800 Phone Word In 2 Easy Steps:
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STEP 1: Download the 1300/1800 Business Application Form here. (The application is in pdf format so you'll need Adobe Acrobat Reader to read it - Acrobat Reader is FREE to download and install) STEP 2: Complete the Application and fax to 1800 159 599 or scan/email to us. In most instances you can test you new service in around 2 business days of receipt of your application. (However, it may take up to 10 business or more in consideration of factors beyond our control) |
Want Instant Answers?
For fast answers, call now to speak with one of our trained consultants on 1800 TELCOWORX (1800 835 269) or after hours submit our online Enquiry Form.
We would welcome your enquiry.
